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Radio Heatwave

Being the first campus radio station in Singapore, Radio Heatwave wants to inform students that they are able to tune in to the station anywhere on campus via the intranet as well as to encourage students to follow them on their various social media channels without losing any of their edgy personality.

Working closely with the marketing team, I played an integral role in conceptualising the overall poster design and assisted in directing the photoshoot. By having the Radio Heatwave logo in the form of the tattoo on the back of the model sends a strong message that the station is “getting personal” and sticks with them everywhere they go.